One of the most effective ways your business can increase sales is to create and follow a disciplined sales and marketing process.
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Tags: Social Media, Lead conversion, social marketing, marketing automation software, lead nurturing, marketing and sales process, sales funnel strategy
When Facebook, LinkedIn and Twitter first became a part of our marketing plans a few years ago, it was relatively easy for an organization to stand out. Back then, just being part of a social network was enough to help your website get found by prospective clients. Now having a social media marketing strategy is pretty much a given, bringing with it the problems of over saturation.
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Tags: Social Media, social marketing, content marketing, lead generation, marketing automation software, marketing ROI
Social media is all about building relationships. Yet despite the speed of the Internet, relationships still take time to develop. And with the billions of people on the web, creating successful relationships means you need to give and give and give, so you build trust, earn respect and become a familiar friendly resource your connections look forward to hearing from.
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Tags: Social Media, Facebook, social marketing, lead generation, marketing automation software
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Tags: social marketing, content marketing, search marketing, corporate training, professional development, training business
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Some companies seem to think that being successful with social media marketing is as simple as setting up a Twitter account and tweeting out their latest discount coupon.
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Tags: Social Media, social marketing, lead gen, lead generation, marketing ROI
Move over Pinterest. There's a new kid in town, Fancy, that goes beyond just letting you "fancy" images that you see -- now you can also buy the items you see!
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Tags: Social Media, social marketing, eCommerce, lead gen
