How to Choose Marketing Strategies Right for Your Business, Pt. 2

Posted by Mary Planding on Mon, Nov 05, 2012

In my previous blog post: What the America’s Cup and Marketing Strategies Have in Common, we discovered that each time we change our course (tack) to reach the finish line, we lose ground and momentum. That’s because it takes time and energy to: change direction, reset the sails, fill them with wind to overcome the inertia and build up speed over the water.

Read More

Tags: helping businesses grow, small business, eCommerce, entrepreneurs, marketing strategies

Internet Tax Laws: Can the Hunger Games Become A Reality?

Posted by Mary Planding on Mon, Aug 06, 2012

Michael Hartzell recently posted All 50 States to Pay Internet Sales Tax if Marketplace Fairness Act Passes, which got me thinking about the different proposed Internet Sales Tax bills currently under consideration by Congress.

Read More

Tags: small business, business model, eCommerce, internet taxation

Expand Your Inbound Marketing with Fancy

Posted by Mary Planding on Thu, Mar 15, 2012

Move over Pinterest. There's a new kid in town, Fancy, that goes beyond just letting you "fancy" images that you see -- now you can also buy the items you see!

Read More

Tags: Social Media, social marketing, eCommerce, lead gen