Optimizing Your Sales Funnel: Track, Test, Analyze, Act!

Posted by Mary Planding on Thu, Mar 13, 2014

(This is a continuation of a multi-part article series, How to Optimize Your Sales and Marketing Funnel: Part 1, Part 2.)

Read More

Tags: analytics, sales funnel strategy, marketing funnel, sales funnel, optimize marketing funnel, internet marketing funnel, optimize sales funnel

What Is A Marketing Funnel? What's A Sales Funnel?

Posted by Mary Planding on Thu, Jul 19, 2012

A marketing (or sales) funnel is a concept used to show how a marketing and sales team will guide an individual, who has expressed a problem / need, to choose a specific solution. 

Read More

Tags: Lead conversion, marketing automation software, lead nurturing, sales funnel strategy, return on marketing investment, marketing funnel, sales funnel

Where's Your Internet Marketing Funnel?

Posted by Mary Planding on Mon, May 14, 2012

One of the most effective ways your business can increase sales is to create and follow a disciplined sales and marketing process.

Read More

Tags: Social Media, Lead conversion, social marketing, marketing automation software, lead nurturing, marketing and sales process, sales funnel strategy