Branding for Small Businesses - Why You Should Care

Posted by Mary Planding on Thu, Nov 29, 2012

At the most fundamental level a brand is a promise. 

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Tags: branding, helping businesses grow, small business, entrepreneurs, marketing strategies, strategic planning

What the America's Cup & Marketing Strategies Have in Common: Part 1

Posted by Mary Planding on Mon, Oct 22, 2012

Coming up with marketing strategies is relatively easy. They're a dime a dozen. Just read or watch any marketing book, article, video, etc. They're not hard to find or learn about. What's hard is choosing which marketing strategies will work well for your business.

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Tags: leadership, helping businesses grow, small business, entrepreneurs, marketing strategies, strategic planning